Canadian trends in travel

For 62% of Canadians, the cost of flights is the most important factor, with similar budgets for 2024 in mind. Spending on accommodation and car rentals is also expected to rise, with planned budget increases of 32% and 15%, respectively.

The top 10 cheapest destinations in the last year are as follows:

  • Florence, Italy: -29% price drop
  • Faro, Portugal: -28% price drop
  • Bogota, Colombia: -28% price drop
  • Madeira, Portugal: -28% price drop
  • Quito, Ecuador: -27% price drop
  • Reykjavik, Iceland: -21% price drop
  • Paris, France: -20% price drop
  • Rome, Italy: -19% price drop
  • Oslo, Norway: -18% price drop
  • Barcelona, Spain: -17% price drop

Skyscanner’s findings are based on the percentage price drop for an economy class return flight booked between January 1 and June 30 compared to the same period in 2023.

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Specific destination trends

Just over one-fifth (21%) of Canadian travellers aim to attend or participate in a sporting event while abroad.

As well, 33% are planning a vacation around a lunar or solar eclipse, while a significant 71% plan to visit gardens during their trip. Over a third (34%) plan to visit locations from their favourite video game.

There’s also a generational divide: 45% of 24- to 34-year-olds are more likely to take a health-conscious approach to their holidays compared to 37% of 65-year-olds and over.

Over half – 53% – of all Canadian travellers say culture is the most important reason to travel.

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Nicholas Sokic Contributor

Nicholas completed his master's in journalism and communications at Western University. Since then, he's worked as a reporter at the Financial Post, Healthing.ca, Sustainable Biz Canada and more. Aside from reporting, he also has experience in web production, social media management, photography and video production. His work can also be found in the Toronto Star, Yahoo Finance Canada, Electric Autonomy Canada and Exclaim among others.

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